An area that the organisation wants to focus on in the coming years is business activities aimed at commercial entities. Supporting golf operations in the synergy of purchasing technology or supplying services and products, as well as sales and marketing activities, is an interesting opportunity to strengthen the income of the member entities and the organization itself.
Garant: Jan Fidler
Strategic Goals:
To create a network of corporate and commercial supporters and sponsors.
Strengthen members' income through business and marketing synergies.
Create conditions for more profitable purchasing and delivery of services to members.
Centralize information on resorts.
Tactical Objectives:
Reach out to friendly businesses and economic entities that will financially support the operation of the organization.
Establish strategic partnerships with suppliers of technology, equipment and services.
Organize joint marketing campaigns to promote the golf industry.
Launch a pilot project for group purchasing of selected products and services for members.
Develop a database of vetted suppliers to meet the needs of association members.
Systematically map information on services and accommodation, restaurants, spa and wellness facilities.